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The 6 Best Marketing Tools Your Business Isn’t Using

8/17/2016

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By FounderSociety ​
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Between your company’s presence on social media to its website traffic, your marketing strategy could always use a helping hand. But what are the best tools out there for the job? Turns out, they may be ones your company never even considered using.

That’s why we asked six entrepreneurs fromFounderSociety the following question:
Q. What’s one highly effective marketing tool that my smallbusiness might not be using?
Their best answers are below:
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1. Ahrefs
Ahrefs allows you to improve your marketing by learning from your competitors. It searches all your competitors’ backlinks and allows you to find similar sites that you can find backlinks off of. It also searches your competitors’ keywords and sends you weekly updates on their keyword rankings on the web. --Ajmal Saleem, Suprex Learning

2. Edgar
​Edgar is a great social media tool to help syndicate your messages across all social channels. It’s cost effective for small business and saves countless hours of time posting manually.  --Arry Yu, GiftStarter.com
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3. Help a Reporter Out
I reply to HARO requests as much as I possibly can. If you can write and have 30 minutes of free time every day, you should be scanning HARO requests and replying to the ones that fit you. It’s a no-brainer—it’s free and easy to do. --Ben Walker, Transcription Outsourcing, LLC

4. Google Analytics
​All too often, small businesses find it difficult to quantify their return on marketing efforts. For digital advertising channels, Google Analytics is the best resource for generating tangible business intelligence. It’s a free platform with a lot of educational documentation that will allow you to see where website traffic comes from and how visitors interact with your website. --Justin Moodley, LASANAN
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5. SEMRush​
Being in the internet marketing industry, the one software tool that I use on a daily basis is SEMRush. It allows you to do keyword and competition research, track your rankings and much more--all with a click of a button. --Bryan Driscoll, Think Big Marketing, LLC

6. Snapchat
​Snapchat is a very effective tool for digital marketing due to its market segmentation. It offers unique features not found in other more mainstream social media tools, and it has a sprawling audience of millennials.  --Nadia Hansen, Result Logix

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DISCLAIMER: The sales figures stated above are my personal sales figures. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of practicing direct response marketing and advertising since 2009, and have an established following as a result. The average person who buys any "how to" information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT GET OUR INFORMATION. ​
  • Home
  • About
  • Learn
  • Blog
  • My Business Book
  • Contact
  • My Forbes.com article
  • Be a guest on my Podcast
  • $100K Food Cost Formula